Concept board / Phase 2 / stop-and-pick

The Recovery Room
Palette + signature

Three palette directions and three signature concepts for myburnoutreset.com/recovery. Every colour on this board was lifted from your live site's own CSS. Nothing here is built yet. Pick one from each column and I'll build to it.

Research already done: 141 copy blocks extracted verbatim · every hex counted · your real headshot + VSL pulled · cohort date Sep 9-11 confirmed from your page source

01Palette directions

All five roles in every direction come from colours already on your site. The only thing I removed everywhere is #6D5EFC, your purple, because purple-plus-blue is the pairing your brief rules out. Contrast numbers are measured, not estimated.

A / Night ShiftBuilt & live
PRIMARY
155EEF
SECOND
6A769B
ACCENT
E8452F
BG
0D1830
TEXT
E0E9F8
Burnout Reset
You don't have to sacrifice your ambition.
A 3-day live burnout reset for high performers running on empty.
Enter · $47 →
Text on background14.43 AA
Accent on background4.47 large
Primary on background3.26 large
Tints needed4
All 5 are yours. Your blue leads, your navy grounds it, your red-orange finally does real work as the alarm colour.
Feels like 2am, still working
B / First LightNot built
PRIMARY
155EEF
SECOND
54607A
ACCENT
E8452F
BG
EEF2FB
TEXT
0F1830
Burnout Reset
You don't have to sacrifice your ambition.
A 3-day live burnout reset for high performers running on empty.
Enter · $47 →
Text on background15.69 AA
Primary on background4.83 AA
Secondary on background5.62 AA
Tints needed1
Same 5 colours, inverted. Your near-white becomes the ground, your navy becomes the type. Best raw contrast of the three by a wide margin.
Feels like the morning after
C / Ember RoomNot built
PRIMARY
E8452F
SECOND
155EEF
ACCENT
E8B23A
BG
0D1830
TEXT
E0E9F8
Burnout Reset
You don't have to sacrifice your ambition.
A 3-day live burnout reset for high performers running on empty.
Enter · $47 →
Text on background14.43 AA
Accent on background9.12 AA
Primary on background4.47 large
Tints needed3
Your hierarchy flipped. The red-orange leads, blue drops to support, and your gold #E8B23A (also already on your site) comes in as the accent. Highest temperature of the three.
Feels like the heat itself
02Signature concepts

One device the whole page hangs on. Each one has to answer why it only works for this brand. Drag, hover, or click each demo below. None of these repeat a device from a recent build.

1 / The Capacity BarBuilt & live
12%
Capacity

Scroll read back as capacity

A thin meter tracks how far down the page you are and reports it as your capacity. It starts at 12% in the pain sections and climbs to 100% at the offer, shifting from the red-orange to the blue as it fills.

Your avatar doc says the central noun is capacity, and your own close is "we need to get your capacity back." The scroll becomes the argument.
Drag the slider
2 / The Second SelfNot built
The one they see / the one that's left

Two exposures of one person

The hero holds the same person twice: the composed version everyone sees, and the depleted one behind it. They drift apart as you move and never quite line up. The gap between them is the whole product.

It renders your own line, "from the outside, you may even look like you're doing just fine," as an image instead of a sentence.
Move your cursor across it
3 / Still RunningNot built
Everything is still running

The page never rests until the offer

Something on the page is always moving: the light trails, a low pulse, the grain. It runs the entire way down and then, at the offer, it visibly stops. The reader feels the exhale before they read the price.

Straight off your line, "sometimes everything is still working.....except you." The relief is structural, not a claim.
Press Arrive
03Page structure

Unchanged from your live page, same order, same copy, verbatim. Confirming it rather than proposing it. Say if you want anything moved or cut.

SC.01What every high-performer dreads88% capacity meter
SC.02What burnout is notEditorial spread
SC.03What if96% meter + plate
SC.04Here it is / the 3-Day Recovery RoomOffer reveal
SC.05How the Recovery Room works3 deliverables
SC.06Your hostYour real photo
SC.07Straight from the room8 Zoom messages
SC.08Who this is forFor / not for
SC.09Reset. Rewire. Reclaim.3 days + $47
SC.10Before you ask7 questions
SC.11Here's the truthThe close
SC.12Reserve your seat2-step form + $7 bump

What I need from you

One palette letter and one signature number. That's it. Everything else (the copy, the research, your real assets, the countdown date) is already locked and carries over, so the rebuild is short.

Currently live at recovery-cine.pages.dev = A + 1. If that's already right, say so and I'll leave it.